Blog

16
Jul

How to Make Client Appreciation Events More Effective

For starters, it is important to note that client appreciation events are about creating an experience for your clients that give them a lasting impression of you. Why have a client appreciation event? Establish loyalty Build significant relationships Showcase your identity and purpose Acknowledge your gratitude Get to know who your clients are Give them the opportunity to meet new

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9
Jul

Content Marketing for Realtors: A Long-Term Strategy

With society constantly evolving, marketing strategies are bound to change accordingly. Living in a digital age emphasizes the significance and importance of maintaining a successful online presence. Therefore, it is crucial to design a website that differentiates you from your competitors and showcases your abilities by providing content relevant to your target audience. This process is referred to as Content

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29
Jun

Marketing for Realtors: Why You Should Be Blogging

Blogging has become an increasingly effective marketing strategy that reaches a greater demographic as it brings content to your social media accounts. Blogs are regularly updated web pages that aid in communicating with prospective clients. It acts as a channel to display your skills while simultaneously improving your search engine rankings. Blogging reaps many benefits to a realtor because it

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21
Jun

Does Giving Away “Swag” to Clients and Prospects Work?

Placing your brand on random trinkets such as pens, notepads, keychains, etc., has become one of the most common marketing methods. However, do the benefits of distributing these promotional items outweigh the costs? “Swag” can be classified into two categories: Promotional: these items are useful or decorative. Premiums: these items act as an incentive for a particular action. Is “Swag”

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18
Jun

Business Planning for Realtors: 2018 Success Strategy, Part 1

A plan implies that you have an objective that you are working towards and a method to measure success. Additionally, it helps you assess and evaluate your past actions so that you can act accordingly in the future to reach your goals.  Without one, you may notice inefficiency, a lack of progress, or the inability to meet targets.   Step

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6
Jun

Branding, Slogans, and Logos for Realtors

What is a brand? It is a promise to your clients on what you can offer. It is an intangible asset describing the meaning or feelings attributed to the service you provide your clients. It is not synonymous to a logo–a logo simply establishes the brand. It is not an identity (branding) system– an identity system conveys the brand in

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9
Mar

5 Online Tools That Help Your Real Estate Marketing

The key to marketing success lies in focus and consistency – creating a meaningful message and repeating it to those most receptive to it. The following 5 tools in no particular order are a combination of time savers and organizational tools to make your marketing programs and client contact easier to manage. #1 Dropbox Dropbox is simply a great tool

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3
Jan

Marketing For Realtors – 12 Marketing Questions to Ask Yourself

Are you starting to get that feeling that you need to shake things up in 2018, but then letting it slip out of your mind? Well, that is your mistake! Everyone talks about reviewing the past year and planning for the New Year, but most of us don’t. The process seems daunting and depending on the year we have just

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13
Jan

8 Ways to Improve Your Website’s Page Ranking

Regardless of your product or service there is a person out there who is willing to buy it. The hard part is getting their attention and convincing them to become loyal customers. Thus on the importance of online presence, you would need to attract new visitors and introduce your brand to the world. New visitors are essential for an online business

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4
Nov

How to Create an SEO Strategy by Understanding Online Search Behaviour

Regardless of the type of product or service you’re selling, there is a person out there who is willing to buy it. The hard part is getting their attention and convincing them to become loyal customers. Thus on publishing your website, you would first need to create an SEO strategy that boosts you search ranking and generates relevant content. But

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