Marketing

13
Aug

Holiday Client Gift and Appreciation Ideas

One of the best and most effective times to connect and reinforce your relationship with your clients in through the holiday season. Your clients are your most important sources for referrals, therefore, below you will find a list of unique gift ideas to better connect with them. In order to make sure that your marketing strategies are effective especially during

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6
Aug

How to Increase Your Referrals

Some find acquiring referrals to be a daunting task and may feel as though they are very difficult. Some wonder why they struggle despite having a strong sphere of influence; supportive clients and business associates; and friends and family. Below are you may find the reasoning behind your struggle. In many cases, realtors find themselves guilty of at least 2

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30
Jul

Social Media for Realtors: How to Use the Key Platforms

Why Should Realtors Use Social Media? The most prominent reason for realtors to use social media is its efficacy. Although a lot of work done by realtors is through physical interaction, whether it be with buyers, sellers, or potential clients, social media has its many benefits. Using social media allows the realtor to reach out and stay in touch with

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23
Jul

Marketing for Realtors: Five Key Tasks for the Fall Selling Season

With the fall season fast approaching, remembering the 90 Day Rule for Marketing is key. Patti Brotherton, a real estate consultant, spoke of this rule, claiming that your actions today will impact the well-being of your business in 90 days. For instance, if you slacked on your business marketing during the summer, you will face the ramifications 3 months later.

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16
Jul

How to Make Client Appreciation Events More Effective

For starters, it is important to note that client appreciation events are about creating an experience for your clients that give them a lasting impression of you. Why have a client appreciation event? Establish loyalty Build significant relationships Showcase your identity and purpose Acknowledge your gratitude Get to know who your clients are Give them the opportunity to meet new

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9
Jul

Content Marketing for Realtors: A Long-Term Strategy

With society constantly evolving, marketing strategies are bound to change accordingly. Living in a digital age emphasizes the significance and importance of maintaining a successful online presence. Therefore, it is crucial to design a website that differentiates you from your competitors and showcases your abilities by providing content relevant to your target audience. This process is referred to as Content

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21
Jun

Does Giving Away “Swag” to Clients and Prospects Work?

Placing your brand on random trinkets such as pens, notepads, keychains, etc., has become one of the most common marketing methods. However, do the benefits of distributing these promotional items outweigh the costs? “Swag” can be classified into two categories: Promotional: these items are useful or decorative. Premiums: these items act as an incentive for a particular action. Is “Swag”

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18
Jun

Business Planning for Realtors: 2018 Success Strategy, Part 1

A plan implies that you have an objective that you are working towards and a method to measure success. Additionally, it helps you assess and evaluate your past actions so that you can act accordingly in the future to reach your goals.  Without one, you may notice inefficiency, a lack of progress, or the inability to meet targets.   Step

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9
Mar

5 Online Tools That Help Your Real Estate Marketing

The key to marketing success lies in focus and consistency – creating a meaningful message and repeating it to those most receptive to it. The following 5 tools in no particular order are a combination of time savers and organizational tools to make your marketing programs and client contact easier to manage. #1 Dropbox Dropbox is simply a great tool

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3
Jan

Marketing For Realtors – 12 Marketing Questions to Ask Yourself

Are you starting to get that feeling that you need to shake things up in 2018, but then letting it slip out of your mind? Well, that is your mistake! Everyone talks about reviewing the past year and planning for the New Year, but most of us don’t. The process seems daunting and depending on the year we have just

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