Newsletters are a very effective method of marketing that many real estate agents use. However, the success of your newsletter depends on its content, relevance, and timeliness. Newsletters allow you to keep your business’ name known within your sphere of influence, and former, current, and prospective clients. You can also control the content and the editorial feel of it, which
Search Engine Optimization (SEO) is an important factor that many realtors should consider. This is especially true when updating websites with new content, such as listings. In many cases, realtors will turn to hiring the first person they find who is willing to undertake the task of handling SEO. This is often done when the realtor lacks the time as
A commonly debated topic amongst the field of real estate is whether hosting an open house is an effective marketing strategy to sell a house or promote a realtor. If you want to incorporate open houses into your marketing plan, below are a series of tools and techniques to enhance your efforts. Many realtors argue that open houses are efficient.
Marketing is an essential aspect to a successful business. The following 7 habits highlight the necessary actions that you need to incorporate into your business strategies on a consistent basis. First, think about how much time you invest on marketing. We understand that in many cases, the 7 habits listed below are commonly overlooked because of other activities that you
One of the best and most effective times to connect and reinforce your relationship with your clients in through the holiday season. Your clients are your most important sources for referrals, therefore, below you will find a list of unique gift ideas to better connect with them. In order to make sure that your marketing strategies are effective especially during
Some find acquiring referrals to be a daunting task and may feel as though they are very difficult. Some wonder why they struggle despite having a strong sphere of influence; supportive clients and business associates; and friends and family. Below are you may find the reasoning behind your struggle. In many cases, realtors find themselves guilty of at least 2
With society constantly evolving, marketing strategies are bound to change accordingly. Living in a digital age emphasizes the significance and importance of maintaining a successful online presence. Therefore, it is crucial to design a website that differentiates you from your competitors and showcases your abilities by providing content relevant to your target audience. This process is referred to as Content
What is a brand? It is a promise to your clients on what you can offer. It is an intangible asset describing the meaning or feelings attributed to the service you provide your clients. It is not synonymous to a logo–a logo simply establishes the brand. It is not an identity (branding) system– an identity system conveys the brand in